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20 SEO Tools Everyone Should Use

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You can totally build a successful blog but there will be daily routines you will need to follow. You’ll need to check your blog statistics as well as your competitors. I have pre-selected a selection of SEO tools for bloggers that will increase your blogging success and enhance your online marketing. This is a huge amount of tools and services that will increase your search engine rank and SEO. Here are my top 20 SEO tools everyone should use.

Best SEO Tools

1. Buzz Sumo

This tools lets you find the most shared content for any topic or domain. Enter your competitors domain and let Buzz Sumo analyze what content has perform the best.

  • See who links to your competitors
  • Analyze your competitors backlinks
  • Identity great backlinks opportunities


  • Top Content: Helps understand how content may have been amplified by strong links.
  • Key Influencers:  Find the biggest influencers in your industry by topic or username.
  • Content Alerts: Lets you stay on topic of any topic, brand, or competitors. You can get alerts in real time as soon as new content is published.




2. Trello

Trello is the free, flexible, and visual way to organize anything with anyone. Lets you see everything about your project in a single glance.


3. SE Ranking

Check websites rankings in Google, Yahoo, and Bing search engines with 100% accuracy. SE Ranking will give you an advanced keyword analysis.



4. Portent

Portent is a great content idea generator that helps you create catchy title and ideas by simply typing in a word.



5. Google Docs

Google Docs is a free tool where you can write, edit, and collaborate any documents on the go.


6. Piktochart

Piktochart is an info-graphic design app. This tool allows you to create easy info graphics, reports, and presentations within minutes.

Benefits of using Info-graphics:

  • Compelling and attractive
  • Viral capabilities
  • Brand awareness
  • Increase traffic



7. Screen Presso

Screen Presso lets you capture what you see on your screen with just a few clicks. The tool allows you to edit and highlight what matters in your screenshot with their built in image editor.


8. Doodle

Doodle is a task scheduler tool that simplifies scheduling.



9. DropBox

Dropbox is a free service that lets you bring your photo, docs, and video anywhere and share them easily.



10. Window Live Writer

Windows Live Writer makes blogging a breeze. You can add photos and videos, format everything just so, and publish to most blogging services.


11.  Ping-O-Matic

Ping-O-Matic is a a service to update different search engines that your blog has updated.


12. Keyword Planner

Keyword Planner is a free AdWords tool that helps you build Search Network campaigns by finding keyword ideas and estimating how they may perform.


13. Toggl

Toggl is an online time tracking tool. It features 1-click time tracking and helps you see where your time goes.


14. Grammarly

Grammarly  makes you a better writer by finding and correcting.



15. Canva

Canva is a tool that lets you create images with tons of templates for social media channels.


16. Mention

Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social media channels.



17. Mail Chimp

Mail Chimp Online email marketing solution to manage contacts, send emails and track results.




 18. Buffer

Social Media Management

Buffer makes it super easy to share any page you’re reading. Keep your Buffer topped up and we automagically share posts for you through the day.


19. KeePass

KeePass is a service that helps you keep all your password in once place and safeguards your information.


 20. Moz Toolbar

Moz Toolbar is a toolbar that gives you quick access to many on-page, off-page, SEO factors, domain, and page authority of any domain.



[box type=”info”]I hope these 20 best SEO Tools come in handy. Join my newsletter to receive free online marketing tips. If you use other SEO tools feel free to leave me a comment letting me know the tools you personally use. [/box]

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  1. I use about 6-7 tools listed here, will try to make sure that I can incorporate the other awesome tools listed here into my workflow! 😀 Thanks for the post Nancy!

    • Nancy Badillo says:


      These are a great list of SEO tools! I am glad to see your already using a lot of them. That’s why you have had the success in your blog. Thanks for leaving a comment!

  2. Hey Nancy!

    Nice tools you got there. Love BuzzSumo and that’s awesome.

    Trello is okay but I feel there’s a little learning curve there.

    Keep it up, shared around!

  3. Michael says:

    Excellent selection. Toggl have just updated their website and I see you already have the updated version on the post. Impressive!!!

    Not sure I’m crazy about the new design. It’s FUN! But I think the old one explained better.

    Thanks for the post

  4. Mary Miranda says:

    Keyword Planner (AdWords) from google is not free. It asks for my billing info.

  5. Thanos says:

    good list but you need a lot of money in order to use them all !!! I will try Windows Live Writer which I haven’t heard before


    • Hi Thanos,

      Your right when it comes to using SEO Tools it does cost money. Finding the right tools that works it’s the first step. I do agree think sometimes you do have to spend a bit of money to make more money. However, if your in a budget like myself then using Windows Live is great start!

  6. Ross Clarke says:

    Great list, been looking for something like Canva as I am horrible with graphics.

  7. Hi Nancy – great list! I think I’ve at least tried all of the tools here, and several are my daily favorites. 🙂 Of course, thank you for including Mention!

    – Brittany, Mention Content & PR Manager

  8. Todd Lohenry says:

    Ummm. While this is a great list of tools, most of them have nothing to do with SEO…

  9. Hi Nancy Mam!
    I liked the list and got some new places to enhnace my marketing approach. Some of above I already use like Google docs, piktochart, sheets, mailchimp and much more.
    I am bookmarking this page for future because I know none can remember all of the above.
    THanks mam.
    Have a nice day

  10. Adam Fout says:

    This is a fantastic list! We use Toggl for time tracking and it’s fantastic. Is keyword planner still free?

    • Dave Warfel says:

      Adam, keyword planner is still free, but I think it still requires you to have an AdWords account. You don’t have to run any ads, though.

      It’s my go-to tool for keyword research. I think you can still do a great job with it as your only research tool, especially on a budget.

  11. Chris Ashton says:

    Great list, thanks Nancy! I just stumbled on it via your Twitter post. Just started a trial of SE Ranking and I’m pretty excited by the prospect of reporting positions up to #200 to clients – so much easier to demonstrate value on a brand new domain when you can see earlier ranking improvements. Our current tool stops at 100.

    We used to use KeePass but have since migrated to LastPass. The Chrome plugin and auto-fill functionality is nice, it works on mobile devices (including autofill) and with a growing team size, the group permissions were the main motivator.

  12. S.Rajesh says:

    Hi Nancy,

    Thanks for this list. I am looking for free landing page creation sites. Could you please share with us List of free landing page creation sites?

    Thanks Again,

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