FREE MASTERCLASS - The 4 step framework for a profitable Etsy shop to replace your 9-5!

Etsy Biz

How To Change Your Etsy Shop Name

change-etsy-shop-name
I'm Nancy!

As an Etsy coach, I specialize in helping Etsy sellers turn their passion into profits. With my expertise in Etsy's marketplace, I guide Etsy sellers and develop a marketing strategy to increase their visibility and sales. 

hey there

Get My Free Etsy SEO Guide

Gimme that

Sharing all the top tools to help you grow an impactful online business.

TOp categories

Sharing my top social media tips to grow your brand, generate leads, and increase Etsy sales.

Sharing mindset tips to help shift your thinking and elevate your business.

From Etsy tips to scaling your business and ensuring long-term success. 

Sharing is caring!

How to change your Etsy shop name? It’s a question many sellers find themselves pondering at some point, whether you’re new to the platform or a seasoned pro. Navigating the world of Etsy can be exciting, but it’s also important to understand how to represent yourself effectively. On Etsy, you have three types of names that help shape your brand identity:

  • Username: This is the name linked to your Etsy account. Although it’s public and can be viewed in your profile link (http://www.etsy.com/people/username), you unfortunately cannot change your username once it’s set.
  • Shop Name: Your shop name is your storefront’s calling card and is crucial for branding. This name appears in your shop link (http://www.etsy.com/shop/shopname) and, good news—it can be changed, allowing you to pivot as your creative journey evolves.
  • Preferred Name: This is a more personal identifier, making it easier for friends to recognize you on Etsy. While it can’t be a business name, it can certainly reflect who you are—just remember, changes to your name can’t be made through the mobile app, so you’ll need to hop onto your desktop or mobile browser for that.

Are you wondering, “Can I change my Etsy store name?” or need guidance on how to change Etsy username? Let’s dive deeper into the process of updating your shop name and ensuring your brand aligns with your vision!

Let’s go ahead and get started.

This blog post is all about how to change your Etsy shop name!

Home > Etsy Biz > How To Change Your Etsy Shop Name

DISCLOSURE: This is not a sponsored post. Through my links, I may receive a commission if you decide to make purchases at no cost for yourself! Check out our disclaimer for more info on how it works.

How To Change My Etsy Store Name

To change your Etsy shop name, follow these steps:

  1. Head over to Etsy.com, click shop manager.
how-to-change-etsy-shop-name

2. Click settings. 

how-to-change-etsy-shop-name

3. Click on info & appearances. 

4. Click shop name.

how-to-change-etsy-shop-name

5. Enter your new shop name and save. 

Please note that shop names can be as long as 20 characters and can’t have spaces or punctuation. You can capitalize letters in your Etsy shop name to distinguish separate words.

The name you choose becomes part of your shop URL : www.etsy.com/shop/shopname and shopname.etsy.com

What happens if I need to change my shop name again?

You’ll be able to change your shop as often as you like before opening your Etsy shop.

When your shop is live and open, you can only change your Etsy shop’s name up to five times.

How do I know if an Etsy shop name is available?

Whenever an Etsy shop name has been used on an open shop, it will not be available to use again. Please do not search for the name on Etsy since this is not an effective way to see if a shop name is disposable since it can be connected to a closed store.

The shop’s name will not appear in the Etsy search if it’s a username or a shop that has been closed.

You also can’t use a shop name that you previously used on a different account, even if that account I currently closed. Instead, you’ll be required to reopen your shop.

Want to watch instead? Click below!

What if the name for which I am the right holder is not available?

If you hold intellectual property rights for your chosen shop name and you see this shop name is currently not available, you may choose to contact the member to see if you could work something out with them.

Please let me know in the comments below if you have any additional questions about what I talked about. Thanks for stopping by!

Let me know if you found this post helpful. And if you haven’t already, make sure you check out our FREE resources!

Rooting for you!

– Nancy

P.S. Have you attended my free masterclass yet to help you scale your Etsy business to the next level with my 4-step framework for a profitable Etsy shop? If not, CLICK HERE to register before seats fill up.

RELATED POST:

📌 Did you find this post helpful and inspiring? Want to come back to it later? Save THIS PIN to reference later!

how-to-change-your-etsy-shop-name

Sharing is caring!

+ show Comments

- Hide Comments

add a comment

  1. It is really very helpful for us and I have gathered some important information from this blog.

  2. Roger Howard says:

    Thanks for such a great post. I was facing the same issue, now by the help of your article, I changed the name. Thanks again!

  3. Misti Brewer says:

    I am having trouble changing my shop name. I have followed your directions, however, when I get to ‘Info & Appearance’, there is no tab that lets me change the name. Help?! ????‍♀️
    Misti

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.


PIZZA OBSESSED, QUOTE SLAYER, LOVING MOM, AND CHRONIC ACHIEVER WITH A DEEP PASSION FOR ALL THINGS ETSY!

Hi, I'm Nancy.
Your BFF + New Etsy Coach.

I help Etsy sellers turn their passion into profits is a rewarding and fulfilling endeavor. Many sellers have great ideas and the drive to succeed, but they lack the knowledge and experience needed to start, manage, and scale their Etsy businesses effectively. As a business coach, I help Etsy sellers by teaching them the exact steps needed to turn their passion into a full-time income.

Learn more

Discover 65 ready-to-use email templates to boost your small business!

LEARN MORE →

The Ultimate Small Business Email Bundle

email bundle 

The Ultimate Small Business Social Pack

Social pack

FREE DOWNLOAD

Snag this freebie!

Free Etsy SEO Guide:
Step-by-Step Checklist of How To Optimize Your Entire Etsy Shop For SEO

© Passive Profits LLC. All Rights Reserved
  Terms | Privacy | Earning Disclaimers | Accessibility Statement  Design by TONIC

@NANCYBADILLO13

Transforming Etsy dreams into profitable realities!

Explore

Hola! 
I'm Nancy Badillo

Pizza obsessed, quote slayer, loving mom, and chronic achiever with a deep passion for all things Etsy.