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How to Make a Coloring Book to Sell: A Step-by-Step Guide

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As an Etsy coach, I specialize in helping Etsy sellers turn their passion into profits. With my expertise in Etsy's marketplace, I guide Etsy sellers and develop a marketing strategy to increase their visibility and sales. 

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I’ve been selling on Etsy since 2016 and have seen shops profit from selling coloring pages. This inspired me to learn how to make a coloring book to sell. It blends creativity with business.

This market is not a trend; it shows the power of creativity and mindfulness. This guide combines experience and insights on how to create coloring books.

This blog post is all about how to make a coloring book to sell.


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Home > Make Money > How To Make A Coloring Book To Sell

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How to Make a Coloring Book to Sell: A Comprehensive Guide

Creating a coloring book for sale blends artistic vision and planning. It’s a multi-step process, but not overwhelming.

Let’s break down how to make a coloring book to sell, step by step. We’ll cover everything from book design and coloring book art to creating an ISBN number and book formatting.

Defining Your Niche and Theme

Before creating, define your coloring book’s theme and audience. Consider who you’re creating this for. Will you target adults (intricate patterns, stress-relieving designs, themed art), children (fun, simple outlines), or a niche audience (teens or seniors)?

Brainstorm themes that resonate with your audience. This focus streamlines design and attracts buyers seeking specific themes for their colored pencils.

Creating Compelling Designs (Coloring Book Interior)

There are two ways to create illustrations: traditional and digital. Let’s delve into both approaches and discuss how to use your chosen method to design captivating art for your book.

Traditional involves hand-drawing with pen and paper. Scan designs and convert them to PDF. This hand-drawn approach can lend a unique charm to your coloring book interior.

Digital design software like Canva helps if you lack drawing confidence. Canva offers templates and graphic elements. For traditional art, find inspiration and trace images related to your theme. Fill with bold, black ink.

Consider providing some free coloring pages as a way to entice potential customers and showcase your work.

Crafting an Eye-Catching Cover (Book Cover/Coloring Book Cover)

Your cover is the first impression. A bland cover deters buyers. It’s your book cover image that sets the tone.

Create a striking cover that captures attention. Design software offers templates and graphics. Use contrasting colors. Align the cover design with your book theme and niche.

Make it a high-quality cover that draws in potential buyers, because even if the inside pages are great, a bland cover can hinder your sales.

Preparing for Print (Book Interior, Book Formatting)

This phase involves decisions about your book’s format. Paper matters; standard printer paper is too thin.

Thicker paper prevents bleed-through. Experiment with double-sided printing and use appropriate paper. The binding (perfect bound, spiral bound, or saddle-stitched) affects user experience and cost.

Careful book formatting ensures that the final product looks professional and is enjoyable to use.

Pricing Strategies

Pricing considers materials, profit margin, and print-on-demand fees. Factor in market standards and production costs.

Research similar coloring books to find a competitive price. Ensure your pricing aligns with the perceived value of your book. Make adjustments as needed to find a price point that resonates with potential buyers.

Choosing Your Sales Platform

Etsy focuses on handmade items. Independent creators thrive here. Handmade digital books appeal to Etsy customers.

Amazon KDP is for self-publishers. Designs can be sold digitally or via print-on-demand. KDP eliminates warehousing and order fulfillment. Start an Amazon account if you plan to use KDP.

Selling on Amazon via KDP (Kindle Direct Publishing, Kindle Direct, Direct Publishing, Amazon KDP)

Prepare a high-quality print version (using heavier paper and professional binding). Set up a product listing on Amazon following their guidelines. Accurate book details and book features are important.

Choose the right categories. “Tropical Birds” shouldn’t be in “Urban Architecture.” Check Amazon KDP Guidelines for updates. Modify listings after approval (like pricing). If you’re interested in passive income, Kindle Direct Publishing might be an excellent choice. You will need to obtain an ISBN number, if you choose not to use Amazon’s free one.

Use relevant keywords in your book description to help potential customers find your work. A clear and concise author bio can add a personal touch to your book listing.

Selling a Coloring Book on Etsy

Listing only your cover is insufficient. Showcase internal pages and book features with eye-catching mockups. Improve search ranking by adding high quality product images. Optimize your Etsy shop to make it easier for customers to browse and buy.

Use all 13 Etsy tags. A keyword-rich description boosts visibility (don’t just stuff keywords, write well.). Build an email list to engage directly with your customers. If you don’t already have an author website, creating one could benefit your long-term sales efforts and brand building.

Frequently Asked Questions (FAQs)

Here are some common questions about creating and selling coloring books:

Q: Can I sell hand-drawn coloring books?

A: Absolutely. Hand-drawn coloring books offer a unique and personal touch that can be very appealing to buyers. Simply scan your artwork and format it appropriately for printing or digital sales.

Q: What kind of paper should I use for my coloring book?

A: Choose thicker paper stock or cardstock to prevent bleed-through. For double-sided printing, experiment to find a paper rated for that purpose. Some coloring book artists even opt for hardcover formats.

Q: How can I promote my coloring book on social media?

A: Share images of your coloring book art on social media platforms. Engage with your followers and other artists in your niche. Feel free to use relevant hashtags and provide free coloring pages as lead magnets to encourage social sharing.

Q: How do I get an ISBN number?

A: You can obtain an ISBN through various agencies, and some self-publishing platforms, like Amazon KDP, offer them as part of their services. However, on the KDP platform you are not required to obtain your own, if you don’t mind having Amazon’s logo placed on your book.

Conclusion

Learning how to make a coloring book to sell combines art, business, creativity, and marketing. This guide offers a roadmap to create coloring books successfully.

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PIZZA OBSESSED, QUOTE SLAYER, LOVING MOM, AND CHRONIC ACHIEVER WITH A DEEP PASSION FOR ALL THINGS ETSY!

Hi, I'm Nancy.
Your BFF + New Etsy Coach.

I help Etsy sellers turn their passion into profits is a rewarding and fulfilling endeavor. Many sellers have great ideas and the drive to succeed, but they lack the knowledge and experience needed to start, manage, and scale their Etsy businesses effectively. As a business coach, I help Etsy sellers by teaching them the exact steps needed to turn their passion into a full-time income.

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I'm Nancy Badillo

Pizza obsessed, quote slayer, loving mom, and chronic achiever with a deep passion for all things Etsy.