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How To Post On Pinterest

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As an Etsy coach, I specialize in helping Etsy sellers turn their passion into profits. With my expertise in Etsy's marketplace, I guide Etsy sellers and develop a marketing strategy to increase their visibility and sales. 

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In today’s post, we are going to discuss how to post on Pinterest. We are going to be covering the key elements of a pin, how to activate rich pins, the pros, and cons of pinning directly from Etsy, and why I create my own pins and link them to Pinterest manually.


How To Create A Pin On Pinterest

Let’s go over the key elements of a pin: 

  • Use only vertical images.
  • Stay on brand by using your branding colors and fonts.
  • Use large click-worthy headlines.
  • Brand your pins by adding your Etsy URL or logo.

How To Activate Rich Pins

Rich pins add extra details to pins by adding the price, title, and description which is pulled directly from the listing.

If you ever have to make any changes to the listing pricing, title, or listing description all the pins will be updated automatically too.

It’s super helpful not having to edit every single pin manually. 

Please note: Rich pins activate automatically for Etsy sellers no need to add metadata or verify anything. 

The Pro’s and Con’s of Pinning Directly From Etsy


  • Easy to share from Etsy.
  • It automatically has the details of your rich Etsy pins like price, title, and description.
  • If you ever update your listing it gets updated automatically on Pinterest.


  • The image is not optimized for Pinterest and it will get lost in the Pinterest feed.
  • You will most likely have fewer clicks on Pinterest.

Why I create my own pins and link them manually to Pinterest? I’m able to create perfect Pinterest images with my brand in mind that drive clicks, don’t get lost in the feed, and stand out. If you follow these tips on how to pin Etsy listings on Pinterest it will help you get tons of traffic back to your Etsy products and services. Let me know in the comments below if you enjoyed this post!


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    1. Roger Howard says:

      Thanks for writing an article on this topic. Most of the people ignore to optimize the image size according to Pinterest format. That is not a good strategy.
      Thanks again.

    2. Junaid Ahmed says:

      Hi Nancy,

      Great post. Thanks for sharing this amazing article. Really helpful.

      Keep Posting!

    3. Lyubov says:

      Hi Nancy, thanks for the helpful information! I subscribed to your YouTube and watched a video where you talk about rich pins. I have a question: how can I make a different description and name for a pin if I link to my Etsy store? As soon as I add a link to a listing in my store, the entire description and title is pulled from there. Can this be turned off?

    4. kessy says:

      this is really real. I used the strategy of posting relevant content on the pinterest platform and ended up attracting a lot of organic traffic to my webpage. Content related to quality of life and health. Pinterest is still a great social network to get engagement in 2023

      • Hi Kessy,

        Absolutely, it’s fantastic to hear that your strategy of sharing relevant content on Pinterest has led to a significant increase in organic traffic to your webpage. Focusing on topics like quality of life and health seems to have resonated well with Pinterest users, and it’s a testament to the platform’s continued effectiveness in driving engagement and traffic.

        Pinterest has maintained its reputation as a visually appealing platform that caters to a wide range of interests, making it a great channel for businesses and content creators to showcase their products and ideas. The platform’s emphasis on visuals and its user-friendly interface often contribute to its ability to attract and retain engaged users.

        It’s also worth noting that the longevity of your success on Pinterest highlights the platform’s consistent relevance in 2023. Despite the evolving landscape of social media and online marketing, Pinterest has managed to retain its value as a platform that can drive traffic, engagement, and conversions.

        Keep up the great work with your content strategy, and it’s exciting to see that Pinterest continues to be a valuable tool for connecting with your target audience and promoting meaningful content related to quality of life and health.

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    Hi, I'm Nancy.
    Your BFF + New Etsy Coach.

    I help Etsy sellers turn their passion into profits is a rewarding and fulfilling endeavor. Many sellers have great ideas and the drive to succeed, but they lack the knowledge and experience needed to start, manage, and scale their Etsy businesses effectively. As a business coach, I help Etsy sellers by teaching them the exact steps needed to turn their passion into a full-time income.

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